Logo Vs Branding: Semantics Or So Much More?

October 15, 2019 — By Lauren Kenney   Hands up if you know the name of the Greek goddess of victory.    Does it help if we tell you she had wings and flew above the ancient battlefields giving glory to the victors?    Okay, here’s another one – do you know the stories about the twin-tailed sea sirens that lured sailors to their...

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What's In Your Work Plan?

September 30, 2019 — By Laura-Lee McKeown   Habit #2 from Steven Covey’s smash hit business and self-help book, “The 7 Habits of Highly Effective People” states “Begin with the end in mind.” Covey defines the two-parts of every good decision: mental and physical. We dream, imagine or mentally plan, and then we create a physical entity of that dream for things to happen....

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The Virtual Superhero

September 16, 2019 — By Chris Sprague   Seizing the reins to run your own business can be both a powerful and daunting undertaking. One of the greatest pieces to put in place is finding the right people to provide a foundation that supports, builds, and carries the weight with you. From front-end administrative staff to your executive team, it may seem like you...

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Love is Best for the World

September 11, 2019 — By crystal Wilson   B Lab’s Best For The World Honoree list was released this week, and we are so thrilled to once again be included in the Best for Workers category.  There are a lot of factors involved in how we have scored high enough in our BIA to receive this honour, and we’ll go into that further in...

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How to Deal With Gift Cards in your Books

August 28, 2019 — By Mary Hunt Gift Cards.  Who doesn’t love them?  As a bookkeeper, I often see retail establishments struggle with how to properly treat them on their books and in general.  I confess when I ran my own restaurants, I am sure I didn’t handle them properly. Once upon a time, gift cards expired. This, of course, was in the “old...

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Email Etiquette 101

August 21, 2019 — By Hazel Bernez   Most of us write one email per day. At least. Even on weekends. As with anything else that is routine, it is easy to become complacent and send emails without really considering how well they are crafted and whether they serve their intended purpose.  What’s the sense in writing an email that doesn’t get read? Or...

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Meetings with Meaning

August 14, 2019 — By Laura-Lee McKeown    You look around the table at the attendees, waiting for the meeting to start, computers, notebooks, and pens at hand. Small talk is exchanged between colleagues and you know they’re wondering what the meeting is all about, or, they’re discussing the best way to cook salmon in the dishwasher. The meeting was supposed to start at...

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Is Cash No Longer King?

August 7, 2019 — By Mary Hunt   Is “cold hard” cash becoming a thing of the past?  It sometimes seems like that. We can pay for products and services with our phones, credit cards, debit cards, gift cards or even e-transfers.  In fact, there are some businesses which will not even accept cash anymore.       Image courtesy of Bea Hawkins   In...

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Client Spotlight - Family Counselling Services Centre

July 31, 2019 — By Crystal Wilson   Social Enterprise has been a buzzword for the last few years for sure, but did you know that right here in Guelph we've got a business that was on that bandwagon waaay before it was cool? Like, before there was even a name for it?   Family Counselling and Support Services for Guelph-Wellington (FCSSGW) has been operating...

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This is Why You Need to Hire a Professional Photographer

July 23, 2019 — By Lauren Kenney   When someone lands on your website, before they have read a single word, they have already  for better or worse developed an opinion based on what they see, about whether your business is going to be right for their needs. A poorly framed, blurry cell phone picture is not going to instill the same amount of...

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Additional Posts

BLDing Ontario's B Corp Community - July 19, 2019

Is Your Hiring Inclusive? - June 19, 2019

Vote Everyday Scavenger Hunt - March 27, 2019

Treats + Crafts + Community - December 16, 2018

Crystal's Favourite Podcasts - November 28, 2018

Happy Living Wage Week! - November 9, 2018

5 Tips From the Deadline Diva - September 26, 2018

Hello, HelloFresh! - September 11, 2018

How To Train Your...Self? - September 4, 2018

Personal Mission - August 2, 2018

We're the BEST! - July 11, 2018

Turn it Up! - May 25, 2018

Grown Up Halloween - November 1, 2017

Meet The Team - June 29, 2017

Do Your Emails Get Answers? - February 15, 2017

Guelph's Good Giving Guide - December 16, 2016

Living Wage - why not? - November 25, 2016

Changing Everything - October 14, 2016

Entrepreneurship is... - October 6, 2016

Meet The Bs? Yes Please! - August 2, 2016

Millenial Is A State Of Mind - April 28, 2016

Are You AODA Compliant? - March 3, 2016

Stress and the Entrepreneur - February 3, 2016

Why We Went For The B - August 3, 2015

The Wisdom of Women - May 10, 2015

We're Back From Bootcamp - March 13, 2015

That Third One Is Tricky - January 28, 2015

Let's Talk About Posters - December 17, 2014

Our 3rd Bottom Line - September 24, 2014

What Is This Flow Thing? - July 23, 2014

Schedule Solutions - January 8, 2014

Happy New Year? - September 13, 2013

Get Out Of Your Box - April 2, 2013

Bookkeeping - March 12, 2013

What Kind of Hungry - March 10, 2013

Hearts In The Right Place - February 27, 2013

The Friend With The Pick Up Truck - February 11, 2013

Why Do You Do It Pt. 2 - January 28, 2013

Why Do You Do It - January 15, 2013

New Beginnings - January 2, 2013